Barcelona Sparkles at Jewellery Fair
22 September, 2010
All up, Joia will feature 80 home-grown and international artists. / JOYA
The second week of the contemporary jewellery fair Joieria Contemporània de Barcelona (Joia) will showcase bespoke jewellery in tough financial times.
Relating highly personal stories through jewellery or interpreting the world through metal and stone has become slightly more complicated today due to the falling demand in the jewellery sector. That is why the second week of Joya, to take place at Convent dels Àngels from 16 to 18 September, will feature creative works more in line with the current economic situation. Simpler materials and fewer or more affordable pieces will be the common denominator of works that will still give attendees – mainly purchasers, artists and the general public – plenty to dream about.
All up, Joia will feature 80 home-grown and international artists. Big names include France’s Benjamin Lignel, the German designers Michael Berger and Claudia Lassner and the UK’s Liana Pattihis. Klimt 02, La Basílica Galería and DTerra, three big Spanish contemporary jewellery galleries, will also be present.
The Fair, which will include events in different jewellery stores around town, will culminate in an awards ceremony in recognition of the designers’ works, including the FAD Enjoia’t prize.
Joia is a yearly event that strives to highlight contemporary bespoke jewellery and boost a sector that between the start of the financial downturn and January 2010 saw turnover fall by around 35%.